in tracked revenue across your storefronts in seven months, four out of every five dollars routed in by the demand engine we run, then closed by your sales team.
Organic and paid search together drove $8.80M of it. Every figure on this page comes straight from your own analytics, not our dashboard. The rest shows what it's returning, and where it goes next.
Three ways to read the same result, from the strictest, fully-loaded view to the raw efficiency of the ad account. They all point the same direction.
Google Ads is currently running about $6,000/mo. Move the slider to see the conservative case for scaling it. Modeled at 40×, under half your measured 82× efficiency, deliberately understated.
Revenue by the channel that first brought each customer in, January-July 2026.
Google search captures people already looking. Facebook and Instagram put Curated Events in front of them before they search, cheap, qualified traffic across all seven markets that feeds everything downstream.
Beyond the paid traffic above, the content we publish for you earns reach on its own, owned views at no media cost. This is the output of your Content Creation & Social Media line, working every week across Facebook and Instagram.
Instagram is younger and smaller, and the system is building it deliberately. Here are the last 90 days, with the year-to-date pace running roughly double that:
Paid-search quote requests generated January 1 to July 30, by location, straight from your analytics. Every one is a planner or homeowner who reached out ready to talk.
| Market | Quote requests | Share of demand |
|---|
It is not just how many people ask. It is how many book. Here is your booking conversion rate by market, against the 3-5% the rest of the industry runs.
Your largest competitor, EventWorks, merged with Quest Events in 2023 into a roughly 1,000-person, 50,000-event-a-year giant, and it operates in Charleston, Nashville, and Savannah right alongside you. Scale used to decide this category. The next decade will be decided by who gets found, recommended, and chosen, and that is a different fight.
| The battlefield | Curated Events | EventWorks / Quest, the giant |
|---|---|---|
| Positioning | Luxury, curated, single-source experience | Mass-market rentals, built for value and volume |
| Technical SEO foundation | 90/100, rated Excellent in an independent audit | Not built for modern search (Quest content scores 24/100; EventWorks shows no measurable optimization) |
| AI readiness | Curated Sync and the AI curator in build | Traditional catalog and cart |
| Content velocity | 60,000 words and 420 local posts every month | Built for warehouse scale, not content velocity |
| Booking conversion | 5.3% to 9.6% per market, every market above the norm | Mass-market pricing typically converts at the 3-5% category average |
| Where they lead | A challenger, by design | Warehouse footprint, headcount, decades of backlinks |
Every line below feeds the same engine that returns roughly 30× all-in. This is the complete monthly picture, the media that buys the traffic and the system that turns it into booked revenue and visibility you own. Nothing hidden, and here is what each part actually does.
| Ad spend, paid directly to the platforms | |
| Google AdsPuts you in front of buyers actively searching. The 82× measured channel that fills the funnel. | $6,000 |
| Social AdsFacebook and Instagram, top-of-funnel reach across all 7 markets at $0.31 a click. | $4,500 |
| Curated Events program | |
| Website maintenance & supportKeeps all 11 storefronts fast, secure, and converting. The foundation every lead lands on, a slow or broken site quietly leaks the 30×. | $10,000 |
| SEO content & local SEOThe compounding engine behind your $5.3M in organic. Content plus 14 Google Business profiles that make you the answer when buyers search. | $12,000 |
| Content creation & social mediaThe organic content system, roughly 2.6M owned views a year and $213K in attributed revenue, at no media cost (see the section above). | $4,000 |
| Skyline Tent RentalExtends the same content and local-SEO engine to your tent and structure brand. | $4,000 |
| Facebook, Instagram & Google Ads managementThe hands on the levers: creative, weekly optimization, and the reporting that holds cost per lead near $10 and ROAS near 82×. | $7,500 |
| Project managementStrategy, bi-weekly calls, 24/7 access, and guaranteed 24-hour execution. The operating layer that keeps it all moving. | Included |
| Curated Linen Collection program | |
| SEO content & local SEOBuilds the same compounding organic engine for the linen brand, your West-Coast growth path. | $4,000 |
| Conversion rate optimizationTurns that traffic into bookings: funnel, product pages, and checkout. | $1,000 |
| Total monthly investment | $53,000 |
Every line in the table above is a system with real labor and engineering behind it. Open any one to see what runs each month. The scale alone, 60,000 words and 420 local posts every month across 11 sites and 14 Google profiles, is why the results compound instead of resetting.
You told us the direction: less about gobbling every keyword, more about the experience and reaching the right clientele. That instinct is right, and it's the same direction Google is forcing. The blue-links era is giving way to AI Overviews and AI Mode, where a buyer asks once and gets recommended a short list. Volume stops winning. Being the trusted, curatable luxury answer does.
Everything above is the proof. This is the picture. The middleware build now underway is the hinge: once your inventory and data live in one place, the website stops being a transactional cart and becomes the consultative, single-source experience you've described wanting. Here's the path, and we're already on it with you.
Off the old POR constraint and into one source of truth, every piece of inventory, every photo, every data point, unified across all brands and markets. This is the engine everything below depends on, and it's in build right now.
As the collection comes together, Curated Events, Skyline, See-Hear, Casa de Perrin, the future is a single luxury source that tells one story and routes to each house beneath it. One name a client trusts; everything available behind it. This is where the redesign lives, and the marketing power of that unveiling is real.
The front door doesn't show a catalog, it curates. A client describes their event in plain language and the site composes a concept from your real inventory, matched to their style, guest count, and season. Consultative, not transactional, the Curated name made literal. Try a live concept of it in the next section.
Every curated concept arrives pre-qualified at your sales team with full context, style, budget signals, market, season, so the website becomes a demand engine that removes friction for sales instead of a form that creates it. The site curates; your people close.
A taste of the front door. Choose an event below, or describe your own, and watch it compose a concept from real Curated inventory. This is a vision demo of what we'd build on top of Curated Sync; the real one draws live from your full catalog.
Describe your event, or start from one of these:
Once your inventory and data live in one place, the curator is just the first thing it unlocks. Here's the roadmap that turns a single luxury source into a defensible lead, the kind a roll-up needs to scale cleanly.
The consultative front door above, the site curates a concept instead of showing a cart, matched to each client's style, count, and season.
A client brief auto-generates a luxury concept deck from real inventory your team can send in minutes, not days, the consultative sell, at speed.
Every curated brief routes to the right closer with full context, so the website feeds your pipeline directly and removes friction for sales.
Every concept automatically surfaces Casa de Perrin tabletop, Skyline structures, and See-Hear production, turning each booking into a single-source sell.
One answer spanning every brand and market, drawn from the Curated Sync source of truth, the single-source experience made real for the buyer.
Engineered so that when anyone asks an AI for luxury event rentals, the one Curated source is the recommendation, the moat that compounds as you roll up.
When a collection takes residence in Charleston or Nashville, AI turns each arrival into an anticipation-and-demand moment, your museum-residence story, marketed automatically.
AI reads what's trending across both search and AI queries to tell you what to warehouse where, and where to expand next, like the West-Coast linen path through Casa de Perrin.
Based on these results, the shift to AI answers, and your own direction, we're recalibrating what we execute, moving past volume toward the things that actually move the needle for a luxury, single-source brand.
Fewer, sharper, luxury-grade signals aimed at the clientele you actually want, not the widest net. Quality of audience over quantity of traffic.
Structuring your brand and inventory to be the answer an AI returns and can curate from, getting ahead of the shift while competitors keep chasing blue links.
Aligning everything to the single-source picture, the middleware, the front door, the curator, so each month's work compounds toward where you're headed.
$10.95M in seven months, a demand engine returning 27× while your team closes the rest, and a foundation already in build for what comes next. The proof is behind you. The picture is ahead. Let's go build it.